## 07 Aug [Understanding Social Value and How to Use it](https://zoomph.com/blog/understanding-social-value-and-how-to-use-it/ "Understanding Social Value and How to Use it")

At Zoomph, we live and breathe to be the smarter way to measure partnerships. Measuring the impact partnerships have with sports teams, athletes, brands, and beyond is what we do best. However, how we do that is not always clear to those unfamiliar with social...

## 23 Aug [Why Zoomph Is A Strong CrowdTangle Replacement](https://zoomph.com/blog/why-zoomph-is-a-strong-crowdtangle-replacement/ "Why Zoomph Is A Strong CrowdTangle Replacement")

In the fast-paced world of social media analytics, having the right tools is crucial for driving results and staying ahead of the competition. CrowdTangle has long been recognized as an industry tool for tracking content across social media platforms, however Meta recently shut down CrowdTangle,...

## 12 Aug [Game Changer: Zoomph’s New Next-Gen Broadcast Tool](https://zoomph.com/blog/zoomphs-enhanced-broadcast-tool-elevates-sports-viewership-partnership-measurement/ "Game Changer: Zoomph’s New Next-Gen Broadcast Tool")

Reston, VA - Zoomph is thrilled to announce the release of the new and improved Zoomph Broadcast, an updated dashboard and reporting tool for analyzing sports viewership and partnerships. Zoomph is taking broadcast measurement to the next level with industry-leading speed and accuracy, giving customers...

## 07 Feb [What is Social Value and How Does Zoomph Measure it?](https://zoomph.com/blog/what-is-social-value-and-how-does-zoomph-measure-it/ "What is Social Value and How Does Zoomph Measure it?")

## 02 Feb [How Zoomph Benchmark Helps Brands Measure Success Against Competition](https://zoomph.com/blog/how-zoomph-benchmark-helps-brands-measure-success-against-competition/ "How Zoomph Benchmark Helps Brands Measure Success Against Competition")

In the development and advancement of sports media and sponsorship, new technology is reshaping the way brands engage and understand their performance. One of the most important aspects of this is recognizing how well your brand is doing in correlation with other competitors. Social media...

## 09 May [New Product: Zoomph Benchmark](https://zoomph.com/blog/new-product-zoomph-benchmark/ "New Product: Zoomph Benchmark")

Zoomph Benchmark - the most innovative way to measure and compare across the ENTIRE sports world! Over the last several years, we have gotten countless requests for a platform product that allows customers to view and benchmark themselves across other teams in their league, their market,...

## 02 Aug [Zoomph Now Has Instagram Reels](https://zoomph.com/blog/zoomph-now-has-instagram-reels/ "Zoomph Now Has Instagram Reels")

Big news! You can now track Instagram Reels in Zoomph!

Reels were originally introduced in 2020 as Instagram's answer to the short-form video craze, although now they encompass a wide range of video formats on the app. Meta added Reels to Instagram’s latest API update, so...

## 17 Jun [Zoomph Platform Feature: YouTube Live Measurement](https://zoomph.com/blog/new-platform-feature-youtube-live-data/ "Zoomph Platform Feature: YouTube Live Measurement")

We are excited to share with you information about one of our most unique zoomph product features, YouTube Live measurement and valuation. Why is this crucial, you ask? We went to the source; Thomas Mathew our Chief Product Officer to get you all the details...